I wanted to love this kit! Supporting smaller knit kits instead of the big corps. But a few reccs and advice for those undertaking this kit.
First off, the colours of the yarn are very different in person. Great to see new photos have been added to the site. The yarn is tricky to work with, as a heads up and you need more stitch markers than are in the kit.
The written pattern doesn't match the video, so you've got to work between the two, and refer to outside sources. The video and the pattern don't provide any detailed instructions, like advising and showing how to identify sides of the piece you're working on, making it a super frustrating guessing game. There aren't clear pictures of the piece anywhere (pattern or online), so hard to guess if you're working correctly (until it's too late!). The written pattern switches between using the stitch names (i.e: ribbing stitch, or saying something like K1, P1) and uses slightly different abbreviations than standard, so guessed it (i.e: SKPO?).
The video has reeeallyy long slow explained sections for easy parts, and no explanation or demonstration of the trickier parts (here's 3mins of stitching down the brim, 10secs for a complex step, and nothing for another step). I'd flip between multiple videos of other bonnet kits to try figure out what I was supposed to be doing with this kit.
I'd still recommend this kit. But first off, watch the whole video (0.5speed) and try map it back to the written instructions. Where the written instructions say "watch the video", it is not actually explained, so you'll need to find alternative sources. Put at 0.25x speed on the parts where there are "transitions" to try figure out how the piece has been moved. Ensure you use markers and note in your working what these mean. "Make sure you finish on a purl row so the next row is a knit row" means only do the purl row, then move onto the reducing stitches steps. There is no video for the final steps, but some other creators have good videos demonstrating the steps.
The branding is super cute.